Job Description Overview:

The Meyer Dunlap Marketing & Sales Coordinator plays a vital role in executing our go-to-market strategy. With our Account-Based Marketing mindset, the Marketing & Sales Coordinator ensures that the sales and marketing departments work together to target the right accounts, communicate consistent messages, and build profitable revenue. The M&S Coordinator must be organized, flexible, and able to gather consensus from multiple stakeholders. Because Meyer Dunlap is an innovative promotional merchandising company with a forward-thinking marketing strategy, the M&S Coordinator must be a quick learner and long-term thinker!

Specific job requirements:

• Execute Account-Based Marketing Strategy
• Master and refine Ideal Client Profiles and Buyer Personas
• Build Sales Cadences in Salesforce
• Create processes for sending virtuals, spec samples, and random samples to clients
• Generate new content for marketing and website purposes
• Analyze insights from marketing efforts and make necessary changes
• Create specific product presentations for target accounts and prospects
• Implement and maintain necessary technology
• Build and implement social media strategy and content
• Write call scripts and email templates for sales cadences
• Attend company marketing events and build
• Actively engage with existing clients and prospects

Ways to advance:
• Find new ways to reach our target audiences
• Discover technologies to automate marketing efforts
• Speak with existing buyers and prospects to strengthen our value proposition
• Be responsible for generating revenue through ABM strategies and existing relationships 

Experience Requirements:
• Entry-level position, 0-2 years experience in a related field
• Desire to do marketing

Organization Name
Meyer Dunlap

Website
https://meyerdunlap.com/

Address
6100 Cedar Springs Rd, Dallas, TX, 75235

Contact:
Craig Dunlap

Email Address
[email protected]